Finances For Small Business Owners Blog

The go-to place to better understand how to manage your cashflow, make smarter financial decisions, and ensure you're scaling your business profitably

How Much Should I Spend on Marketing? A Financial Framework for Service Businesses

How Much Should I Spend on Marketing? A Financial Framework for Service Businessesby: Alex Engar

The "spend 5-10% of revenue" rule is meaningless without knowing your margins. Here's how to calculate your maximum customer acquisition cost, set a budget by revenue stage, and track whether your marketing spend is actually profitable.

Business Finances
How Much Should I Spend on Marketing? A Financial Framework for Service Businesses

How A North Carolina Cash PT Practice Owner Went From Shooting From the Hip to Paying Himself Consistently

How A North Carolina Cash PT Practice Owner Went From Shooting From the Hip to Paying Himself Consistentlyby: Alex Engar

A cash-pay physical therapy practice owner in North Carolina was nearly at $500K in revenue — but couldn't answer the most basic financial questions about his own business. Here's what changed.

Business FinancesCase Study
How A North Carolina Cash PT Practice Owner Went From Shooting From the Hip to Paying Himself Consistently

10 Signs Your Business Has Outgrown Your Bookkeeper

10 Signs Your Business Has Outgrown Your Bookkeeperby: Alex Engar

Still making decisions by checking your bank balance? Discover the 10 warning signs you've outgrown your bookkeeper — and what a financial coach or fractional CFO can do instead.

Business Finances
10 Signs Your Business Has Outgrown Your Bookkeeper

Creating Financial Clarity for a Multi 7 Figure Med Spa: A Case Study

Creating Financial Clarity for a Multi 7 Figure Med Spa: A Case Studyby: Alex Engar

See how one med spa owner built financial clarity for her growing practice — reaching $2M in revenue with clean books and a confident growth strategy.

Business FinancesCase Study
Creating Financial Clarity for a Multi 7 Figure Med Spa: A Case Study

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